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Southern Fried Ceramics Hires nSiteful for Web Consulting

Johns Creek, GA — March 1, 2010 — Marcie and Dan Suckow, principals of Southern Fried Ceramics (www.southernfriedceramics.com), have hired nSiteful Web Builders to consult on the development of their Web site.

When relatives of Marcie's retired from their decades-old Arkansas-based ceramics business, Marcie and Dan decided to carry on the family tradition. In September of 2009, they moved the equipment consisting of two kilns, one pouring table, and over 900 molds from Little Rock to their home in Johns Creek, Georgia in hopes of starting their own small business.

Southern Fried Ceramics is currently a side business for the couple. Marcie, who earned her B.S.Ed. in Art Education and her M.Ed. in Educational Leadership from the University of Georgia, has been an art educator in metro Atlanta since 1993. Marcie continues to teach, currently for a large metro Atlanta school district, and she will head up operations for the new business. Dan, a Mechanical Designer, will be helping administer the business by — in his own words — "lingering in the background and filling gaps when necessary".

Marcie says, "While it would be wonderful if the business were to become successful enough to be a full-time career, that's not my expectation. Besides, I love teaching and would miss working with children on a daily basis. Dan and I view this as an adventure — an exciting challenge."

Partly to keep startup costs down and partly because the Suckows are inveterate do-it-yourselfers, Dan and Marcie signed up for Network Solutions' nsCommerceSpace Web program: a template-based system for building Ecommerce Web sites. They soon realized they could benefit from some professional help.

"Both Marcie and I are fairly computer literate," says Dan. "But the Network Solutions system is very comprehensive, and the learning curve was a bit daunting. Eager to get online to start selling, we asked around for recommendations of people who could help us. A business associate referred us to Jeff Cohan at nSiteful."

"Prior to our initial Web conference," says Jeff Cohan, founder and President of nSiteful, "I reviewed the public demo of Network Solution's system. While I've never worked with the nsCommerceSpace product, I've worked with many similar systems — including Network Solutions' original Image Café product — and I knew I could do what they needed: namely, provide the right combination of training, guidance, and consulting to get them to be self-sufficient."

After an hour-long GoToMeeting Web conference during which Dan and Marcie described their goals and took Jeff through the administrative screens of the Network Solutions system, the Suckows and nSiteful agreed upon a limited consulting engagement.

"This project is an excellent example of nSiteful's flexibility when it comes to helping small businesses achieve their online goals," says Cohan. "While my company's primary focus remains full-lifecycle custom Web-site development and Web applications, we don't limit ourselves to large deals involving long-term custom development. We're in the business of giving customers what they need at the level of investment they can justify. I like to think that the large number of quality referrals we receive is testimony that we're pretty good at that."